Deep-Dive SEO & Marketing Audit

Description

A deep-dive SEO and marketing audit tells you exactly why your business is not ranking and what to fix first. The free audit shows you where the leaks are. This one shows you how to close them, in what order, and what each fix is worth.

Every finding is ranked by revenue impact and effort, with the specific action and who needs to do it. You can hand the plan to us, to your in-house team, or to any other agency. It is yours either way.

What your marketing audit covers

Technical SEO and indexing

• Full crawl and index coverage analysis against Google Search Console data
• Core Web Vitals scoring on mobile and desktop with the specific blocking resources
• Canonical tags, redirect chains, sitemap alignment, and crawl-budget waste
• Schema markup review across service, location, and article templates

Local SEO and Google Business Profile

• Google Business Profile completeness, category strategy, and Map Pack positioning
• NAP and citation consistency across the major directories
• Review velocity, rating gaps, and response coverage
• Service-area and city-page coverage against real local search demand

Competitor and content gap analysis

• Keyword and content gap analysis against your top five local competitors
• The queries you already rank 5–20 for that are one edit away from page one
• Topical authority gaps and the content clusters that would close them

Conversion tracking and lead flow

• GA4 and conversion event verification — what is firing and what is silently broken
• Form, call, and chat lead-path testing from click to CRM
• Speed-to-lead and follow-up gaps that lose deals you already paid to generate

What you receive

• A written audit document with every finding, ranked by revenue impact and effort
• A prioritized 90-day action plan with owners and sequencing
• A 60-minute walkthrough call to work through the plan line by line
• Full recording and documentation you keep permanently

Who this audit is for

Local service businesses across Southern Nevada, Southern California, and Northern Arizona that are already spending on marketing and cannot tell what is working. If you are getting traffic without calls, ranking without revenue, or paying an agency you cannot audit, start here.

Your risk is covered

The full $497 is credited toward your first month if you engage MCNM Marketing within 30 days. If the audit does not surface at least five fixable issues worth more than the audit fee, we refund it.

Frequently asked questions

How long does the audit take?

Seven to ten business days from the moment we receive access to your Google Search Console, Google Analytics, and Google Business Profile.

What access do you need?

Read-only access to Google Search Console, Google Analytics 4, and your Google Business Profile. We send a single request with step-by-step instructions after purchase.

Is this different from the free audit?

Yes. The free audit is a surface scan of visible issues. The deep-dive audit analyzes your actual Search Console query data, tests your live conversion paths, and produces a sequenced 90-day plan.

Do I have to hire you afterward?

No. The plan is written so any competent team can execute it. If you do engage us within 30 days, the full fee is credited toward your first month.

Do you audit Google Ads accounts too?

Campaign structure, conversion tracking, and landing-page alignment are included. Full paid media account audits are part of our Full-Funnel Growth engagement.

Ready to find out what is actually broken?

Order the audit above and you will get your access request within one business day. Prefer to start with ongoing work instead? Compare our SEO and content retainers or fix your local visibility first with the Google Business Profile Optimization Sprint.