GoHighLevel pricing starts at $97 a month, but the plan is only part of your bill. Add-ons like AI Employee, WordPress hosting, and HIPAA compliance can change the total fast. This guide puts every HighLevel plan and tool on one page, with current prices, who each one fits, and a free trial link so you can test it yourself.
MCNM Marketing builds GoHighLevel systems for businesses in Las Vegas, Southern California, and Northern Arizona. Use this page to pick the right plan, or hand the GoHighLevel setup to our team.
Affiliate disclosure: Links marked (affiliate link) go to HighLevel. If you sign up through one, MCNM may earn a commission at no extra cost to you. We checked every price on gohighlevel.com and the HighLevel help center on October 6, 2026. Read our affiliate and advertising disclosure.
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On this page: Pricing · Free trial · Add-ons and tools · Which plan · Setup help · FAQ
What Is GoHighLevel?
GoHighLevel, also called HighLevel, is an all-in-one sales and marketing platform. It puts a CRM, sales pipelines, two-way text and email, booking calendars, funnels and websites, review requests, and AI tools under one login. Agencies use it to run client accounts. Local businesses use it to answer every lead fast.
GoHighLevel Pricing: Starter vs. Unlimited vs. Agency Pro
HighLevel sells three self-serve plans. Every plan includes unlimited contacts and users. Pay yearly and you get two months free.
| Plan | Price | Sub-accounts | Best for |
|---|---|---|---|
| Starter | $97/mo or $970/yr | 3 | One business, or a freelancer with up to 3 accounts |
| Unlimited | $297/mo or $2,970/yr | Unlimited | Agencies with 4 or more clients |
| Agency Pro (SaaS Pro) | $497/mo or $4,970/yr | Unlimited | Agencies that sell HighLevel as their own software |
| Enterprise | Custom quote | Custom | Large teams with custom needs |
Starter: $97 per month
Built for one business or a small client list. You get up to three sub-accounts, and each one has its own CRM, calendars, messaging, funnels, and websites. For a single-location business, Starter usually covers it.
Unlimited: $297 per month
Adds unlimited sub-accounts, so you can onboard every client you sign. You can rebill phone and email usage to clients at cost, and you get basic API access.
Agency Pro (SaaS Pro): $497 per month
Everything in Unlimited, plus SaaS Mode. Package HighLevel as your own software, charge clients a monthly subscription, and mark up phone and email usage. You also get advanced API access and user reporting.
Budget for usage: phone calls, text messages, email sending, and pay-per-use AI are billed on top of every plan. Compare your expected volume, not just the sticker price.
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GoHighLevel Free Trial: 14 Days, or 30 Days With the Bootcamp
Every HighLevel plan includes a 14-day free trial (affiliate link). Want more time? Start through the HighLevel Bootcamp link and you get a 30-day free trial plus a live setup class.
What the 30-day Bootcamp trial includes
- A live Zoom class with HighLevel coaches, every weekday at 11 a.m. Central, capped at 60 minutes
- Six quick-win setups: text marketing, missed-call text-back, the mobile app, social media connections, Google Business chat, and review requests
- Four bonus resources, including a lead-gen playbook and ready-made snapshots and funnels
The class is not recorded, so block off the full hour. HighLevel can still charge for phone, text, and email usage during the trial.
Pro tip: open the account in your business name with your own card. You keep ownership of the account and your data, even if a team like ours builds it for you.
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HighLevel Add-Ons and Tools, Explained
Most businesses start with a plan and add tools as they grow. Here is what each GoHighLevel add-on does, what it costs, and who should buy it.
AI Employee
AI that answers calls, replies to chats and texts, and responds to reviews 24/7.
- Unlimited Voice AI, Conversation AI, Reviews AI, and Content AI (fair use)
- Books appointments and follows up across calls, texts, and chat
- Includes Funnel AI, Workflow AI, and Email AI usage
- Low call volume? Growth or pay-per-use may cost less
Want it built and tuned for you? See our done-for-you AI marketing agents.
Ad Manager
Build and track Facebook, Instagram, Google, and LinkedIn ads from one dashboard.
- Create, launch, and track campaigns without switching tools
- Agencies can resell access to clients at their own price
- TikTok ads are not supported yet
- Strategy, ad copy, and creative are still on you
Want experts running your ads? See our Google Ads management.
HIPAA Compliance Add-On
For agencies and practices that store patient information in HighLevel.
- Business Associate Agreement (BAA) signed in-app
- AES-256 encryption with regular key rotation
- Role-based access controls and user activity logs
- Usually active within 48 to 72 hours
HighLevel is not HIPAA compliant by default. You are still responsible for your own HIPAA program. This is not legal advice.
See the HIPAA Add-On (affiliate link)WordPress Hosting
Host client WordPress sites in the same account as your CRM.
- Cloudflare Enterprise CDN and a 99.99% uptime guarantee
- Backups for up to 30 days with one-click restore
- Free SSL, staging sites, and a 24/7 support channel
- Billed on top of your HighLevel plan
Hosting one business website? Our managed WordPress hosting is the simpler choice.
White Label Mobile App
Put your agency’s own app in the Apple App Store and Google Play.
- Your logo, colors, and menu on iOS and Android
- HighLevel helps with app store review and launch
- Clients message leads, book appointments, and manage reviews on the go
- Keeps your brand in front of clients every day
Prospecting Tool
Find leads and send audit reports that show prospects what to fix.
- Free: 5 premium reports a month and 50 basic reports a day
- Premium: unlimited reports with weekly refreshes
- Audits cover listings, Google Business Profile, reviews, site speed, and local rankings
- Lead-capture widget for your website (Premium)
Own a local business? Take our free local SEO checkup.
HighLevel Certification
Training and a recognized credential for freelancers, VAs, and agency admins.
- Expert-led training you can finish in 7 to 10 days
- Certified Admin credential, plus badges like AI Employee, HIPAA, and Paid Ads
- Listing in the HighLevel certified directory
- Valid for two years; earn two new badges a year to stay active
Already a HighLevel customer? See every upgrade available in your account (affiliate link).
Which GoHighLevel Plan Should You Choose?
- Local business running its own marketing: Starter ($97/mo). Add AI Employee if you miss calls.
- Freelancer managing up to three accounts: Starter ($97/mo).
- Agency with four or more clients: Unlimited ($297/mo).
- Agency selling its own branded software: Agency Pro ($497/mo), plus the White Label Mobile App.
- Medical, dental, or wellness accounts: any plan plus the HIPAA add-on ($297/mo).
- Agency hosting client websites: add WordPress hosting (from $10/mo per site).
- No time to build it: hire a team to set it up for you.
Still deciding? Run your numbers through our missed call calculator. If unanswered calls cost you more each month than a HighLevel plan, faster follow-up is worth testing.
DIY or Done for You? GoHighLevel Setup in Las Vegas, Southern California & Northern Arizona
HighLevel gives you the tools. It does not build your pipelines, write your follow-up, or connect your website forms. That is where most new accounts stall.
Looking for a GoHighLevel expert near you? MCNM Marketing builds GoHighLevel systems for home service companies, med spas, law firms, nonprofits, and agencies. Our setup covers:
- Sales pipelines and CRM fields that match how you sell
- Website forms, chat, and missed-call text-back that feed one system
- Email and opt-in text follow-up that stops the moment a lead books
- Booking calendars with automatic reminders
- Review requests after every job
- Lead-source reporting, so you know which channel pays
MCNM Marketing is based at 5450 W Sahara Ave Ste 320 in Las Vegas. We work with businesses across Southern Nevada, including Henderson, Summerlin, and North Las Vegas. We also serve Los Angeles, Orange County, San Diego, and the Inland Empire through our Southern California marketing services, plus Flagstaff, Sedona, and Prescott in Northern Arizona.
Ready to hand it off? Our GoHighLevel setup services start at $997 for a 10-day Quick-Start, or $297 a month when we run it for you. Want the conversations handled too? Our AI marketing agents answer calls and chats inside the same CRM. See the full scope on our marketing automation and CRM services page, or compare plans on our pricing page.
GoHighLevel FAQs
GoHighLevel costs $97 a month for Starter, $297 for Unlimited, and $497 for Agency Pro. Paying yearly costs $970, $2,970, or $4,970, which works out to two months free. Phone, text, email, and some AI usage are billed on top of the plan.
Yes. Every plan includes a 14-day free trial. Signing up through the HighLevel Bootcamp link extends it to 30 days and adds a live setup class with HighLevel coaches. Usage charges for calls, texts, and email can still apply during the trial.
It is worth it when leads come in by phone, text, or web forms and slow follow-up costs you jobs. One Starter plan replaces separate tools for CRM, texting, scheduling, and review requests. If you rarely get inbound leads, a simpler email tool may be enough.
AI Employee ($50 to $97 a month per sub-account, or pay-per-use), WordPress hosting (from $10 a month per site), the White Label Mobile App ($497 a month), HIPAA compliance ($297 a month), Premium Support ($500 a month), Certification ($97 a month), and Premium Prospecting ($29 a month per sub-account).
Not by default. HighLevel sells a HIPAA Compliance add-on for $297 a month that includes a Business Associate Agreement, AES-256 encryption, and access logs. You still need your own HIPAA policies, so check with your compliance advisor before you store patient data.
They are the same $497-a-month plan. The HighLevel pricing page calls it Agency Pro, and its trial pages call it SaaS Pro. It adds SaaS Mode, so agencies can sell HighLevel to clients as their own branded software.
Yes. HighLevel is the company and product name, and gohighlevel.com is its website, so most people search for it as GoHighLevel.
Yes. MCNM Marketing builds GoHighLevel pipelines, follow-up, booking, and review systems for businesses in Las Vegas, Southern California, Northern Arizona, and remote clients nationwide. Start with a free marketing audit or call (702) 608-4226.
Start Your HighLevel Account the Right Way
Test HighLevel free for 30 days. Then build it yourself with this guide, or let MCNM Marketing set it up so every lead gets a fast reply from day one.
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Prices and features were checked on gohighlevel.com and the HighLevel help center on October 6, 2026, and can change. Confirm current pricing on HighLevel before you buy. HighLevel and GoHighLevel are trademarks of HighLevel LLC. MCNM Marketing is an independent agency and a HighLevel affiliate. We are not HighLevel.